Walking through the data center of the future
Stand at Data Centre World Asia — Marina Bay Sands, Singapore, September 2026
- Client
- Legrand
- Event
- Data Centre World Asia
- Where
- Marina Bay Sands, Singapore
- When
- September 2026
- Services
- Identity & Storytelling, Customer & User Experience, Digital & Physical Experiences
The challenge
Legrand was presenting its new proposals for the data center of the future. New servers and infrastructure features had to become something visitors would stop for, understand and remember on a busy show floor.
What we did
We created the stand's visual identity and designed the customer journey inside it, with key moments where visitors stop in front of LED walls running our content. At its heart, a LED floor and a vertical LED wall play in sync to reveal the features of the new servers and data center. A touch application lets visitors explore Legrand's smart hubs at their own pace.
The result
On 29 September the stand hosted the private tour of Legrand's Capital Markets Day. Investors and analysts walked through the experience, and the day was a great success: guests left impressed by the technology we helped bring to life.
